Make ♥Both accessible language and diversity
is what symbolizes a possible local campaign. "Purmerend ♥" is created to connect people
with the municipality. It could be anything: Purmerend ♥ Health, Sport or Shopping & Pets.
Windowless shoppingDisplayed on the banners are the things to do and buy in the city center of Purmerend. However, no brands, products or shops are specifically called by name. By doing so, we give an impulse to the
entire city center while maintaining neutral.